Customer/Trade Marketing Manager
All Business Units - Lagos
The Role: Customer/Trade Marketing Manager
The successful candidates will be required to:
- Support the overall sales function to deliver agreed sales, profit and distribution levels.
- Align brand and customer strategies to deliver the company’s brand objectives through customers.
- Work with the commercial team to convert insights into actions that deliver a competitive advantage & optimal in market execution to maximise business potential.
- Develop effective promotional brand strategic plan by channel and drive the improvement in visibility through the deployment of the right POS materials.
- Co-ordinate and facilitate NPD launches and re-launches of brands.
- Drive the use of data in the business (Nielsen, etc.).
- Communicate & manage successful in-market execution for the responsible brands (or channels) through driving the sales force & continuous on the field health checks.
- Be an expert in understanding trade channels & be able to advise sales/business of changes in trends/promotional mechanics/customer, trade & competitor activities.
The Person: The right candidates must:
- Possess a good university degree in any discipline.
- Have three to five (3 to 5) years relevant working experience FMCG sales.
- Possess first class numeric and communication skills.
- Have membership of the Nigerian Institute of Marketing (CIMN).
- Have computer expertise especially in MS Word, MS Excel and PowerPoint.
- Have excellent customer relations skills.
- Have excellent oral and written communication skills.
- Typically have progressed through a broad business with exposure to Sales, Consumer & Trade Marketing.
- Experience of working in & influencing cross functional teams.
- Have a CAN DO attitude, exhibiting our core values – COURAGE, ACCOUNTABILITY, NETWORKING, DRIVE and ONENESS.
Please note that only shortlisted candidates will be contacted.
Closing date: 03 Dec 2010
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